Founded in 2015, RoadCast is a SaaS platform that offers advanced logistics automation. RoadCast’s technology powers delivery businesses globally by offering them vehicle & driver visibility solutions that can be deployed almost instantly. “Our technology has proven to help increase efficiency by 30%,” claims Rahul Mehra, Co-founder, RoadCast Tech Solutions Pvt. Ltd., who recently added another feather in their cap by winning NASSCOM CoE Innovation Challenge. They won the challenge given by Jubilant Food Works Ltd.
RoadCast currently works with some of the biggest names in the last-mile delivery, e-commerce and transportation space across 50 cities in India & 4 countries. Currently, in the process of raising the next round of funding, RoadCast is looking to expand its global reach while also developing disruptive, innovative technology solutions for logistics automation.
How did this business idea strike you?
RoadCast started as a B2C social App for travelers. The company built one of the first real-time tracking platforms back in 2015. The App was extremely unique and could host 1000s of people sharing their location to each other in real-time, much like how WhatsApp live location sharing works. However, we saw a much bigger use of the technology in the rapidly growing logistics, delivery and transportation sector with the introduction of companies like Grofers, Big Basket, Swiggy, etc. Hence, we decided to productize the technology and create a one-of-a-kind logistics automation platform that would transform the way businesses deliver.
What distinguishes RoadCast from its competitors? What are your USPs?
RoadCast is unique as it offers a highly modular platform, which combines the power of IoT for vehicle connectivity and a seamless mobile App for driver connectivity. RoadCast is extremely well equipped to help with end-to-end automation of processes for logistics and transportation. The company has empowered entrepreneurs globally to compete with the likes of Talabat, Zomato and Swiggy by offering them a white-labelled platform that can be implemented almost instantly at a low cost. For e-commerce, RoadCast has advanced unique capabilities that have helped customers reduce operational costs by almost 20% while increasing the overall efficiency.
Year 2020-21 has been one of the most exceptional years for businesses. How have you been able to contribute to the crisis?
During the pandemic, delivery & logistics saw a staggering 22% growth. RoadCast has played a pivotal role in this growth of the industry facilitating accelerated growth by providing the best technology solutions. During the pandemic alone, the company expanded to international territories while establishing a very strong network across the e-commerce and hyper-local delivery space. We have also developed unique solutions around image recognition that detect whether users are wearing a mask or not. Along with this, the tools developed allow management of various workflows remotely by providing visibility through various dashboards.
What are the innovative or game-changing initiatives that you have undertaken to revolutionize the supply chain space?
We have created a highly scalable, cost-effective platform for last-mile delivery automation. RoadCast has incorporated the latest technology tools such as image recognition, AI, ML to change the way logistics companies operate. We provide end-to-end visibility across the supply chain space. The platform can be deployed in under a day at 1/3 the cost of an in-house team.
How is RoadCast poised to transform the global supply chain space?
With extensive research and data analytics, RoadCast looks to create the most advanced product for the global logistics and supply chain industry offering a one-stop solution.
How is the logistics space for Indian start-ups in terms of making a mark in this highly diverse industry vertical? Did you face any initial hiccups and how did you overcome them?
The Indian start-up ecosystem looks extremely promising and is seeing a positive trajectory especially, in the logistics & transportation sector. With a high number of unicorns being conceived in the last 12 months, majorly in the e-commerce sector, RoadCast looks at playing a key role in helping these businesses expand.
What are your future plans?
RoadCast is looking at rapid global expansion via partnerships across the GCC, Europe and American markets. In terms of technology, We are heavily investing on R&D and Analytics to open new avenues. R&D efforts into driver safety and achieving optimum efficiency are a part of the plan soon.
Categories
